Terrarium template

This guide will lead you through the steps on setting up the Terrarium template. Depending on your own needs and style, feel free to skip some of these steps. This manual provides information about setting up the additional features that come with Terrarium, so it is a good idea to refer to the manual for your webshop platform for further instructions.

 

We created Terrarium based on research about the latest webshop design trends and feedback from our customers. We hope you'll enjoy setting up this template and wish you a successful business!


Select a preset

In order to start using Terrarium as your webshop's template, you need to go to the Online store > Design > Browse Design Store and select it from the store. Once you can see Terrarium between your templates, click Customize

 

Terrarium comes with three themes that you can choose from, so feel free to select either of these from the Themes panel and press Save. Click See Online to view how your webshop looks. Don't worry if it doesn't look as expected, the next few steps will help you make improvements.

Terrarium

Blooming Tea

Contrast

Front page picture

The big picture element is located on the front page, underneath the navigation bar. An element like this could be a way to catch your visitor’s attention by showing off your brand, communicate your values to your visitors (eg. “100% organic and cruelty free skincare products”), announce a new sale and feature a product.

 

What kind of picture to choose?

When choosing the image, think about what would represent your shop the best possible way, since this will help set the mood of your website and will make it more memorable for the visitors, which means they will be more likely to return. A hero image should be a high-resolution photo or graphic that is wider than it is high. See the exact image resolution recommendation for Terrarium below.

Readable text

If you plan to add some text on top of your pictures we would recommend that you keep close attention to the contrast. If your text will be white on top of the picture, add a darker overlay on top of the picture to ensure that your message remains readable.

 

darken

Darken pictures for more contrast

Cropping

Crop your images so that the most meaningful detail is in the center. Most of our templates automatically crop the hero images on smaller screens to keep the image from stretching and losing clarity.

 

crop

Automatic cropping

 

Picture slider

If you decide to use multiple images and create a picture slider or carousel, we have some recommendations that you should keep in mind:

  • Keep a consistent style across your hero images.
  • Keep the number of pictures used to a minimum.
  • Only feature images that add value to your page in some way. If the slider’s only purpose is decoration, you should reconsider adding it.
  • Keep the overlaying headline, text and call-to-action short and concise.

Picture size

To take advantage of the template’s full potential when it comes to visuals, you should make sure to upload high quality pictures. In case of the picture element of the front page, we recommend that you use optimised images with dimensions of 1860X1046 at 72dpi.

To optimise the image, use Optimizilla lossy compression tool which helps significantly reduce the file’s size while maintaining the image’s quality. Simply upload the image, change the quality settings if needed and press download.

In order to display a big picture element with two headlines and a call to action button go to your front page in the Page tree and select Picture element. Upload a new picture or choose an existing one from your file manager and press Save. Your picture should be showing in the panel.

 

Use a value proposition and a call to action button

Add content

Go to Extra info in order to add headlines and call to action button. Enter a Link where you want to button to lead, a Title which will serve as the main headline, a Description which will be displayed as a secondary headline and a Link text, which will be the button’s text. You must enter something in the Title field, otherwise the other elements won’t be shown.

You can customise this section’s height by going to the Design Manager, choosing a value from the dropdown of the Frontpage picture height value setting and saving your changes. Choose between the values of 35%40%, 50%, 60%, 70% and 100% which represent the amount of space the image will take up of the front page's above the fold area. The positioning of the headlines and button will change to match the section’s new height.

 

Tip: Enter just an empty space into the Title field if you don’t want to show the main headline.

Category list

The product categories can give your customers a good overview of what your webshop has to offer, so we made sure to make these available in key locations of the template.

All first level categories will show up in a dropdown underneath the Shop menu item. This way customers can always have easy access to the product categories, wherever they may be on your shop.

Terrarium also offers a full-width section containing a list of the first level product categories, that will show up on desktop screens. In order to enable this feature, go to the Online store > Design, press Customize and find the Show product categories on front page settings and set it to Yes, then Save. The element will be displayed right underneath the front page picture. This area is going to be one of the first things your customers notice when they land on your website and at this point you have the opportunity to spark their interest and motivate them to start browsing.

You can change the category list’s background and font colors by setting these in the Design Manager’s Template colors section and Saving any changes you made.

Dropdown list of first level categories

Category full width section

Product list

Similar to our other templates, you have the option to display the product lists in either a row layout or a column layout. Using Terrarium, the column layout offers a more visually pleasing display of products, only showing the name, image and price of the product.

 

If you choose to do so, you can display an additional overlay (on the front page only) that will show when the user hovers on the product item, by going to Online store > Design > Customize and setting the Show product list overlay on front page setting to Yes. This will contain the Short description, rating and call to action button, if these functionalities are available. Read more about creating a product in the manual.

 

To make sure that the product images look as best as possible in the product list as well as on the product page we recommend you use the following dimensions: 1428x940 at 72dpi.

 

Card layout product list with overlay

Unique selling points

Use the USP full width section to draw attention to your webshop’s strong sides, for example any special deals, free shipping, organic products.

 

Unique selling points full width section

 

In order to enable this feature, go to the Online store > Design > Customize, find the Settings panel and set the Show USP section setting to Yes, then press Save. In order to change the content of the USPs, go to the Actions > Edit translations, and make changes to the following fields:

 

TOP_USP_1_large - Main headline left

TOP_USP_1_small - Subheading left

TOP_USP_2_large - Main headline middle

TOP_USP_2_small - Subheading middle

TOP_USP_3_large - Main headline right

TOP_USP_3_small - Subheading right

 

Once you’re happy with the contents, press Save and view your changes by clicking See online.

You can color this section’s background and font color under Online store > Design > Customize to match the rest of your content perfectly by setting the USP section background color and USP section font color and Saving.

 

Tip: Feel free to get a bit creative with this section. If you have some HTML skills, you can easily add Font Awesome icons in the headline content to go along with the text.

Social media feed

The social media section of the template can be used to insert content from your social media feed. In the following example we will walk you through how to insert an Instagram widget that will display the latest posted pictures.  

 

Instagram feed using SnapWidget

Step 1 - Create a new page

To get started, create a new page in the page tree. Choose a Title and a Heading for the page which will be shown as the section’s main headline and subtitle. Set the page to be hidden in the menu, since we will only use this page to store the widget.

Step 2 - Select a tool

In order to create an Instagram widget, we have to use a third party tool. For this tutorial, we chose Snapwidget, because it is easy to use and it provides many options to customise the design of the widget.

 

Tip: You can do some research about other available tools like Snapwidget by searching for “social media widget” in your web browser. Experiment with them to find out which tool suits your needs the best.

Step 3 - Create the widget

To get started, go to https://snapwidget.com and scroll down a bit until you see the headline Embed your photos and videos with a list of different options. We are looking for a FREE tool, that would create a responsive GRID of INSTAGRAM pictures, so we are going to choose the first item from the list.

 

A new window will open containing a preview of our widget and the different options to set up and customise it. To start customising first enter your Instagram username, accept the terms of Snapwidget that show up in the popup. At this point you should see the preview of the widget change and show pictures from the account you have just entered. The next few steps will be about customising the layout and design of the widget. To see how your widget will look with the created changes, press the Preview button to refresh.

 

  • Change thumbnail size - this means the size of the displayed images (Example: enter 200 which will make the pictures’ default size be 200 pixels in width and height)

  • Layout - the layout of the picture grid (We chose 6X1 for the widget visible in the Terrarium template. This will arrange six pictures organised into one row.)

  • Photo border - adds a border to each picture

  • Background color - adds a background color to your widget (you have to enter a valid hex color - same as in the Design manager)

  • Photo padding - adds some spacing between the photos (we entered 10 to add 10 pixel gaps)

  • Hover effect - choose the effect that will show when you hover over a photo (we chose fade in because it matches the template’s image hover effects)

  • Sharing buttons - social sharing buttons will appear on hover - users will be able to easily share the images on their social media

  • Responsive - this will make the pictures scale nicely according to the browser window’s width (we recommend you choose yes)

 

Once you have made your changes press preview one last time to see how your widget will look. If you find it needs some more tweaking take your time, but if you are happy with the result, you can press the get widget button. An overlay window will show up on the screen containing the code that will generate the widget you just created. Press the Copy to clipboard button to copy the entire code snippet.

Step 4 - Add the widget

Once you have copied your widget’s code, open the new page’s Page content, change the content mode to Source and paste the snippet into the content area. When you switch back from Source mode to regular text mode, you will be able to see that your page’s content will be displayed as an iframe.

 

Inserted widget code

 

The page's content is an iframe, your widget

Step 5 - Display the widget

To display the widget on the front page we need to reference the page’s ID. Go to the Page data and find the Page ID field. Copy the number showing next to it and go to Online Store > Design. Press Customize at your copy of the Terrarium template, find the Social media page content (page ID) field and paste the number in the field next to it. After saving your changes you should be able to see the Instagram widget created earlier on the front page of your website.

 

Tip: Experiment with implementing other social media widgets like Pinterest or Twitter, the implementation process will be very similar to the one we described above.

 

Page ID

Newsletter section

The newsletter signup section is a good way to remind your customers to keep in touch with your business. This feature will allow you to display a form above the footer on every page. To enble this feature, go to the Online store > Design > Customize and set the Show newsletter signup in footer setting to Yes.

 

Briefly present the newsletter's content by adding a headline

 

You can add a call to action phrase above the form, by going to the Language section and entering the phrase in the NEWSLETTER_SIGNUP_HEADLINE field.

Set a background and font color for this section using the Footer newsletter section background color and Footer newsletter section font color fields.